Business-Cards jmg

Behind the Scenes; new branding for JM Graphic Design

In line with my updated branding, I’ve completed a cosmetic overhaul of the entire JM Graphic Design website. I also created a brand manual – which may seem unnecessary as I am in creative control of my own branding and marketing material; however keeping branding consistent is essential and even a designer can lose track of the initial design decisions, goals and brand values – if they aren’t down in writing with clear explanations.

I hope sharing this look at the process behind the scenes will provide an insight into my design process, what’s included in a comprehensive brand manual & the importance of establishing clear brand guidelines. Real consistency can’t be achieved without them.

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

jm graphic design branding identity design london

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