It was a pleasure to design and develop DM Studio’s new website. DM Studio provide luxury copywriting services internationally and Daria has worked at the highest level for brands such as Vogue, Bazaar, Luxury Magazine and more.
We wanted the website to evoke the same sense of luxury that DM Studio’s clients convey above their own brands. The website uses Squarespace as a platform, with custom modifications to enable certain features; such as more than one heading font to create a sense of contrast heirarchy in the text.
Case Study
Opportunity
A luxury copywriting studio serving fashion and lifestyle brands needs a site that reads like an editorial experience—confident, minimal and unmistakably premium—rather than a generic template.
Objectives (Business + User)
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Convey international-level credibility at a glance (portfolio pedigree, clients, voice).
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Present services and work with magazine-grade clarity and flow.
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Build on Squarespace while introducing bespoke details that express the brand’s tone.
UX Insight & Strategy
Editors, brand leads and PR teams skim first, then dive into samples. We shaped a linear, distraction-free journey: positioning → selected work highlights → services → clear next steps. Navigation remains predictable; CTAs are calm and unambiguous.
Design System & Content
An editorial typographic system (with custom allowances for multiple heading styles) creates contrast and hierarchy without visual noise. Generous spacing, restrained colour and carefully framed imagery produce a polished, magazine-adjacent feel that aligns with DM Studio’s client roster.
Interaction & Performance
Subtle motion cues signal progression without drawing attention to the interface. On Squarespace, custom tweaks enable typographic flexibility and layout control while keeping content updates straightforward. Images and assets are optimised to keep the experience quick on mobile and desktop.
Competitive Edge Now
Compared with typical portfolio builds, the site feels intentionally edited and brand-true: the typography, spacing and image treatment work together to project authority, while the structure makes it easy for decision-makers to sample work and initiate contact.
What This Enables
A platform that supports high-level new business—press, fashion and luxury brand teams can assess capability in a single pass—while remaining easy to maintain as new case studies and articles are added.
