Title Brand Identity Process Achieve better results spend half the time

NEW CLASS | Brand Identity Process: Achieve better results, spend HALF the time

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View the full class on Skillshare here;




Do you wish you could stream-line your brand identity design process? Do you still struggle to consistently produce great results within a reasonable timeframe? Wonder how to scale the entire identity design process down to meet your clients needs/budgets? Or are you interested in producing professional identity for clients, but have no idea where to start?

This course offers valuable insights that helped me get better, more consistent results – in half the time I used to spend. I’m sharing this with you, because I wish somebody had guided me through these processes, workflows and techniques sooner. I’ve collected, developed and invented these methods, mainly within the past 3 years working as a freelance graphic designer in london. The class will take you through the entire brand identity design process from start to finish.


– Booking projects, meeting clients and creating contracts

– Research and Strategy

– Concept generation, including sketching, composition and font exploration

– Pitching concepts to your client

– Concept development and refinement

– Final touches and crossing the finish line

– Creating attractive brand guidelines

– Handover and client aftercare


By the end of this course, you’ll be in a position to make a better informed decision about your own design process – and aware of some essential time saving hacks. You’ll spend more of your time creating work your clients will value, and avoid some common time-traps. Your process is something you’ll usually develop over many years of experience, and constantly improve, refine and evolve.

#learngraphicdesign #learnbrandidentity #freelancegraphicdesigner